ForwardThis
ForwardThisvsmissive

ForwardThis vs Missive

Missive is a shared inbox and ForwardThis is not an inbox at all, which makes this less of a choice than it first looks. Missive is where a team answers one address together: internal chat sits inside the thread, two people can draft the same reply at once with both cursors on it, and a conversation gets an owner rather than a ticket number. ForwardThis has no threads, no assignees and no chat. One person forwards one email with instructions, and the work happens in other apps. Shared inboxes are familiar ground for it, and Front is one of the apps it connects to. If the problem is a team tripping over each other in one mailbox, Missive is the answer. If the problem is the admin a handled conversation leaves behind, forward it.

ForwardThis and Missive, side by side

What it is

MissiveA shared inbox the whole team reads and answers in
ForwardThisNot an inbox. A forwarding address that works elsewhere

Who it is for

MissiveTeams sharing one address: support, sales, operations
ForwardThisOne person per account today. A shared plan is not on sale yet

Channels

MissiveEmail, SMS, WhatsApp, Instagram and Messenger
ForwardThisEmail in. The work goes out to your other business apps

Collaboration

MissiveInternal chat in the thread, live co-drafting, assignees
ForwardThisNone in the thread. It acts, then confirms by email

Automation

MissiveRules route, assign and tag conversations as they arrive
ForwardThisThe forwarded email is the trigger; your instruction is the rule

Pricing unit

MissivePer seat, and the tier caps how many people can join
ForwardThisPer action, for the whole account

Free plan

MissiveNone on the current plans. A 30 day trial with Productive
ForwardThis10 actions a month, every feature

Paid from

Missive$14 a user a month billed yearly, up to 5 users
ForwardThis$15 a month for 100 actions, not per seat

Apps

MissiveIntegrations from the Productive tier up
ForwardThis145+

Missive pricing and limits checked 5 September 2026.

Which one fits how you work?

Choose Missive if

  • More than one person answers the same address. That is the whole problem Missive solves, and a forwarding tool does nothing for it.

  • You want the side conversation kept next to the email. Missive puts internal chat inside the thread instead of splintering it into a separate app.

  • Two people keep replying to the same customer. Collaborative drafting lets them write one reply together in real time, so nobody sends twice.

  • The team answers on WhatsApp, Instagram and SMS as well as email, and wants all of it in the same place with the same rules.

  • You want routing that happens on arrival: rules that assign, tag and follow up without anyone forwarding anything anywhere.

Choose ForwardThis if

  • The conversation is handled and it is the paperwork afterwards that stalls. Forward it, and the ticket, the row on the log and the task appear in your other apps.

  • You want to keep the shared inbox you already have. ForwardThis does not replace one, and it works beside one. Front is among the apps it connects to.

  • The bill should follow the work rather than the headcount. One price covers the account, and the free plan is 10 actions a month with every feature.

  • You want a way back. Reversible work can be undone for 24 hours, and anything that puts words in front of other people is quoted in full before it goes.

What a single forwarded email does

The trigger is the email you forward. There is no editor and nothing to design in advance. This whole job is one email.

You forward

Dean Whitlock

Order 4412, two crates arrived crushed

Your instructions

Raise a Linear issue for the packaging fault, add it to the damage log, and give Nadia a task to get the credit note out to Harborside.

  • Linear

    Raise a fault for the order 4412 packaging

    Fulfilment team, high, for Rob

  • Google Sheets

    Add a row: 4412, Harborside, 2 crates, £310

    Damage log 2026

  • Asana

    Create a task to raise the credit note

    Accounts project, for Nadia, due Friday

You receive a confirmation email once complete, with an undo button that works for 24 hours.

Get started

Setup in 30 seconds.

What is ForwardThis?

ForwardThis is an ops assistant for your inbox. It turns email into action, without the hassle. Compatible with over 145+ of the apps you use every day.

  • Works with any email

    Compatible with any personal or professional email provider. Gmail, Outlook and more.

  • 145+ apps

    Works across all the apps you already use every day. With more being added every month.

  • Setup in seconds

    No complex setup, apps to install or workflows to build. Sign up, forward, done.

  • Secure & private

    ForwardThis only acts on the emails you send it, and no data gets retained after actions have been completed.

Try it with a real email.

Forward any work email to the address below and see what ForwardThis can do. No signup required.

Occasional product emails may follow.

FAQs

Is ForwardThis a Missive alternative?
No. Missive is a shared inbox and ForwardThis has no inbox, no assignees and no threads, so nothing here replaces a team mailbox. It is an alternative for what a conversation creates once it has been answered: the issue raised, the row logged, the document filed, the task set in a system nobody in the thread wants to open.
Can both be used together?
Yes, and the split is natural. Missive holds the conversation and the team around it. When a conversation leaves work behind, forward that message on with your instructions and ForwardThis does that part outside the mailbox. Forwarding is the whole integration, so there is nothing to wire up between them.
Does ForwardThis work for a whole team?
Not yet, and it is better to say so plainly. An account today is one person: one forwarding address, one allowance, nobody to invite. A team plan is coming, but you cannot buy one today. Missive is built the opposite way round, priced per seat with tiers that set how many people a workspace can hold.
How does the pricing compare?
Missive charges per seat and the tier sets the ceiling: Starter is $14 a user a month billed yearly for up to five users, Productive is $24 for up to fifty and adds integrations and rules, Business is $36 for unlimited, all after a 30 day trial with the Productive features. ForwardThis charges per action for the account rather than per person: 10 actions a month free with every feature, then $15 a month for 100. One forwarded email is one action, however many things it asks for.
Missive has AI and MCP. What is different here?
It overlaps honestly. Missive can run AI rules, draft replies and reach tools like Stripe, Notion and Linear over MCP, so it is not confined to the mailbox either. The difference is who is in charge. In ForwardThis the instruction always comes from you, on one email. Nothing in the forwarded message can change what gets done or where; it can only supply details. Anything that sends words to another person is shown to you first, and you can undo it for 24 hours.
Does ForwardThis see the whole shared inbox?
No. It holds no connection to any mailbox, shared or personal. The only message it sees is the one someone forwards to it, and the email content is deleted once the action completes. A shared inbox stays exactly as private as it was.